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Most architectural books contain conflicting details. This curated ebook gathers everything architects need to know to know on any given day.


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John Moore has been the design architect for a wide range of project types and has managed to capture New York in a new and riveting way.

  • The book also includes a video tour of the city

Instrutores

I just loved the clarity and feel of the book. It resonated with my past as an interior designer working in the city alone

Adir Ribeiro

The genius way in which John sees everything differently. It’s like he has the insight into the mind of the city dweller

Leonardo Marchi

I just loved the clarity and feel of the book. It resonated with my past as an interior designer working in the city alone

Luis Gustavo Imperatore

The genius way in which John sees everything differently. It’s like he has the insight into the mind of the city dweller

Max Daguano

As a designer, I am constantly on the lookout for something new. In this book I have found a new way to view NYC

Marília Saveri

Conteúdo
programático

Gestão Empresarial do Negócio

O que é gestão
Resultados: o que é e como avaliar
A gestão da unidade por indicadores

Planejamento

Plano de Negócio

Plano de Marketing

Processos: o que são e qual a importância

Marketing

Marca

Construção local da marca na unidade franqueada

O varejo fisital
Diferenças entre marketing local e nacional
Marketing e Divulgação no Varejo
Visual Merchandising

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It’s only a book, but it comes in many shapes and formats of your choice

5 aulas

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Curso

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